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12x Lego Minifigure Magnets (Batman, Star Wars, Pirates of the Caribbean)
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12x Lego Minifigure Magnets (Batman, Star of the Caribbean) Pirates Wars, yngcww6729-LEGO Minifigures

Written by Tom Lehman on May 16, 2019 at 9:08 AM | 4 minute read

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Used: An item that has been used previously. See the seller’s listing for full details and description of ... Read moreabout the condition

 

“Digital transformation” is leaving no stone unturned. Its effects aren’t limited just to big consumer brands like Amazon, Netflix Uber. LEGO Star Wars Microfighters Lot of 9 (Series 2-6) 75074 75075 75162 75163 +moreTechnology has changed how people travel down the path toward membership at your association, and how they engage with your association if or when they join.

A member’s experience with your association or nonprofit used to look different.Lego For Teens Adults Ship In A Bottle Building Pirate Model Kit Collectible NEW They might hear about you through a direct mail flyer, send in a check to join, and attend a conference once a year. That was association membership. Their journey to joining your association was linear and sequential.Peace bear beanie baby, rare 1996, with tag errors, good condition.

Now, they come to your association at various stages of the funnel, or the member/buyer’s journey. And along the way, they expect a different experience from what was the norm 20 years ago.

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LEGO 7784 70902 41230 The Batmobile Ultimate Collectors Edition unopened boxes Written by Elizabeth Bell on May 14, 2019 at 8:41 AM | 8 minute read

No matter the reason for the change, anyone who has grown an online community to maturity can tell you that the thought of moving that community to a new platform is enough to keep a person up at night.Vintage W.Berrie Schleich Santa & Friends Sled Kid Pvc Figure

There are logistical and personal challenges to migrating an entire community, like:

  • What if engagement totally dies?Lego Star Wars Millennium Falcon [ Tm ] 75105 W Tracciamento Nuovo Giappone
  • What if we lose all the activity from our old community when we transition?
  • What if members don’t move?4.19 Gashapon Hg Showdown Dark Mephisto Hen Ultraman Powered
  • What if members start their own rogue communities because they hate our new platform?

But whatever your worries are, moving your community could be what it needs to become even better.

Lego Technique Cingolato Gru 42042 con Tracciamento Nuovo da GiapponeTo get you to that new, better place, there are some strategic elements to think about as you transition your community from one platform (be it social media, a different company, or a listserv) to another.

We’re here to help you meet your goals while avoiding these pitfalls.

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12x Lego Minifigure Magnets (Batman, Star of the Caribbean) Pirates Wars, yngcww6729-LEGO Minifigures

Written by TITIPO & TAYO Station play Set with Control Center (2 figure included) for Kids on May 9, 2019 at 10:53 AM | 5 minute read

Do you have a Customer Advisory Board (CAB) or customer advisory council?Lego Ninja Castle 6093 Flying Ninja Fortress New Sealed A lot of software companies do. It’s one of those boxes that you check because you know it’s a best practice.

But something else that’s common is when companies check the CAB box just to have one, but don’t end up doing much with it (likely because of the workload it takes to manage). New - LEGO Star Wars 8092 Luke’s Landspeeder - 163 pcs - NISBRather than becoming the product and customer experience-changing entity that it has the potential to be, many CABs go into hibernation, never to be heard from again.Jane US Paratrooper 54mm Hot and Dangerous Wargamer Games Studio Miniature USA

It’s time to change that. It’s time to mobilize your CAB for action.

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Written by Nick Mignogna on May 1, 2019 at 10:14 AM | 9 minute read

 

In today's global economy, you're no longer competing with just the businesses in your town.RARE Steg 2000 Mcdonald’s TY Beanie Baby misprint tags You're competing around the world, and you may offer similar products and services to half a dozen other vendors, maybe more. LEGO 42050 Technic Drag Racer Car Toy Drag Racer MixedYou need a way to differentiate yourself outside of product and price, which can only be tweaked so much.

Smart businesses that find themselves in this situation turn to customer support as the differentiator.

Excellent customer service and support are highly effective ways to stand out because they also build loyalty among your customers.LEGO Marvel Spider-Man Spider Mech vs. Venom set 76115 604 pcsIt will often cause them to select you for renewals and recommend you even if your prices are higher than the competition. Just consider these stats:

Clearly, there’s a major divide between perception and a hard reality.New Anpanman Register Rare Old model SEGA Toys Shopping Scan Beep Japan

So how do you create a great customer service experience that puts you on the right side of these statistics?

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